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Adobe Suite

 

Sketch 

 

Basecamp

 

XD

Positioning

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User  Research & Data

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Go to Market Strategy

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Branding

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Visual Design UI

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User Experience UX 

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TOOLS

STRATEGY

DELIVERY

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Client

KNOW LEAF

Location

Dubai

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Working closing with Know Leaf I wanted to ensure that the brand was consistent across all channels while executing an online sales strategy as part of the design of the new website to ensure that the growth targets could be achieved.  

COLOR

We used bright and bold colors

to really make the user feel like

their individual profile was not

only useful to get what you

really like but a work of art worth

sharing.

3c6938

234e45

9BCB6C

000000

FONT

The custom fonts, icon-set gives personality to all of the digital and print communications used by the brand. 

Typography

Mark Scrypt

abcdefghijklmnopqrstuvwxyz

Regular 

Medium

02

ICONS

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BRANDING

LOGO

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We went through countless iterations of the logo at different angles and with different font weights, to produce an identity which would be playful, distinct and cohesive when seen in the Know Leaf

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Responsive & Easy to use.

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