![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
Adobe Suite
Protopie
User Research & Data
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Go to Market Strategy
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Branding
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Visual Design UI
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User Experience UX
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Illustration
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TOOLS
STRATEGY
DELIVERY
N
O
2
Design Awards
140
Client
JOY SAVER
Location
New York
Delight Savings required a complete website & Mobile redesign to position themselves as an edgy, smart and aspiring brand with a website that sets them apart from competitors in the sector.
DISCOVERY PROCESS-COLOR
We faced the challenge of changing an immensely content-heavy website into a minimal and engaging platform. We were able to achieve this balance with the use of bold shades and illustrations interlaced with user-friendly content.
#E2632C
#FEDF51
#1ca4fd
FONT
Libre Baskerville
Regular
Typography
Medium
02
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz
1234567890
BRANDING
LOGO
![d-7.png](https://static.wixstatic.com/media/5f7f86_c0aaae5cc26d4dc8a2c3bade0391bf91~mv2.png/v1/crop/x_63,y_0,w_365,h_424/fill/w_91,h_106,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-7.png)
![d-6.png](https://static.wixstatic.com/media/5f7f86_75a7b70d6f4d4ebd9a67ad9af96b6262~mv2.png/v1/fill/w_77,h_157,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-6.png)
Clean Elements
We used a combination of traditional and modern typography elements. A neat, sharp and bold font forms the base of the logo unit, which has been modified to look like a steady upward graph to symbolize financial growth.
![d_01.png](https://static.wixstatic.com/media/5f7f86_2a029fbb0d84489c8af1fda3c4d56491~mv2_d_1734_1549_s_2.png/v1/fill/w_46,h_41,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d_01.png)
![d-9.png](https://static.wixstatic.com/media/5f7f86_574bc05c42e341b0b9169f865ea3cce3~mv2_d_1200_1390_s_2.png/v1/crop/x_132,y_112,w_962,h_884/fill/w_83,h_76,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-9.png)
![d-1.png](https://static.wixstatic.com/media/5f7f86_cf3cf71155c24d4aa99c55f4c3d01034~mv2_d_1200_4420_s_2.png/v1/crop/x_92,y_574,w_1037,h_450/fill/w_52,h_22,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-1.png)
![d-5.png](https://static.wixstatic.com/media/5f7f86_ad1e874a41af422b9df95218366673d1~mv2.png/v1/fill/w_81,h_131,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-5.png)
![d-10.png](https://static.wixstatic.com/media/5f7f86_cc9f4e95f65a4ff993a3cb0e3aebe271~mv2.png/v1/fill/w_80,h_130,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-10.png)
![d-3.png](https://static.wixstatic.com/media/5f7f86_465ebbb12e2c4cc285d44105d5e8394f~mv2.png/v1/fill/w_80,h_132,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-3.png)
![d-4.png](https://static.wixstatic.com/media/5f7f86_6c50ef61cb034206869813e2ecbbd871~mv2.png/v1/fill/w_80,h_133,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-4.png)
![d-2.png](https://static.wixstatic.com/media/5f7f86_1267e0c0c80c4a8cbfab78600ec515ed~mv2.png/v1/fill/w_49,h_45,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-2.png)
With the ability to create prototypes across different screen sizes and devices, we are able to validate hypotheses prior to creative design and build.
![d-1.png](https://static.wixstatic.com/media/5f7f86_cf3cf71155c24d4aa99c55f4c3d01034~mv2_d_1200_4420_s_2.png/v1/fill/w_45,h_167,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d-1.png)