![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
![arrow_two.png](https://static.wixstatic.com/media/5f7f86_e343a342392a487788f9787324468800~mv2.png/v1/fill/w_45,h_8,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/arrow_two.png)
Client
N
O
202
BEATIFIC
DELIVERY
TOOLS
STRATEGY
Positioning
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User Research & Data
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Go to Market Strategy
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Branding
Visual Design UI
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User Experience UX
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Adobe Suite
Sketch
Asana
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Story Flow
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![be.png](https://static.wixstatic.com/media/5f7f86_a7a5707ebe33478a974bfc53c285bb38~mv2.png/v1/fill/w_485,h_486,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/be.png)
New York
Location
Awards
6
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_64,h_61,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
Results - To highlight Beatific high-quality self improvement brand focused platform, it was collaboration in designing a minimal, chic and avant-garde website, to cater to a self-aware forward urban audience for a seamless shopping experience.
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_64,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_64,h_61,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-08 at 4.03.48 PM.png](https://static.wixstatic.com/media/5f7f86_7ff43ac146b541ac94d30c8a7a96ffeb~mv2.png/v1/fill/w_132,h_137,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Screen%20Shot%202019-09-08%20at%204_03_48%20PM.png)
![Screen Shot 2019-09-08 at 4.03.48 PM.png](https://static.wixstatic.com/media/5f7f86_7ff43ac146b541ac94d30c8a7a96ffeb~mv2.png/v1/fill/w_84,h_88,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-08%20at%204_03_48%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_64,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
COLOR
#111ea4
FONT
The Gotham font has been used throughout the website as it works great as a heading font as well as body text.
Typography
02
Gotham
Regular
Medium
BRANDING
![Screen Shot 2019-09-08 at 4.04.18 PM.png](https://static.wixstatic.com/media/5f7f86_05262138bf6242f5ab9625a257b30ccc~mv2.png/v1/fill/w_151,h_123,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-08%20at%204_04_18%20PM.png)
Beatific identity required to be portrayed as a reliable and approachable brand with technical know-how. Hence the brand symbol was designed with bold and warm colors to generate a high recall value for the entire brand identity.
![Screen Shot 2019-09-08 at 4.03.48 PM.png](https://static.wixstatic.com/media/5f7f86_7ff43ac146b541ac94d30c8a7a96ffeb~mv2.png/v1/fill/w_195,h_205,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-08%20at%204_03_48%20PM.png)
Beatific
![Screen Shot 2019-09-08 at 4.03.48 PM.png](https://static.wixstatic.com/media/5f7f86_7ff43ac146b541ac94d30c8a7a96ffeb~mv2.png/v1/fill/w_83,h_87,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-08%20at%204_03_48%20PM.png)
![b-4.png](https://static.wixstatic.com/media/5f7f86_de4e9babd8174265a2aed302e81728e0~mv2_d_1734_1919_s_2.png/v1/fill/w_76,h_84,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/b-4.png)
![b-1.jpg](https://static.wixstatic.com/media/5f7f86_f14f9d2bcb2e4f2ea89c1ec147234b48~mv2_d_4000_2698_s_4_2.jpg/v1/crop/x_313,y_23,w_3091,h_2675/fill/w_145,h_126,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/b-1.jpg)
![b-2.jpg](https://static.wixstatic.com/media/5f7f86_005f69bc77484ab9b2dabc7e4f9d768c~mv2_d_4000_2698_s_4_2.jpg/v1/crop/x_236,y_15,w_3085,h_2668/fill/w_146,h_126,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/b-2.jpg)
![b-9.png](https://static.wixstatic.com/media/5f7f86_af378d01fedf43dcb80b680869a85873~mv2_d_3838_2586_s_4_2.png/v1/fill/w_83,h_56,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/b-9.png)
![b-12.jpg](https://static.wixstatic.com/media/5f7f86_f89414fc84344e2f93b260a41a189b0e~mv2.jpg/v1/fill/w_108,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/b-12.jpg)
![b-14.jpg](https://static.wixstatic.com/media/5f7f86_4823ef266c944f8fb48272ae22cba771~mv2.jpg/v1/fill/w_108,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/b-14.jpg)
![b-11.jpg](https://static.wixstatic.com/media/5f7f86_93ce0186d6224161a729790d44a8fc5e~mv2.jpg/v1/fill/w_108,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/b-11.jpg)
In today's tech-savvy world, devices have become a ubiquitous and intimate extension of ourselves. Customers looking to get their precious planners, full of images and conversations that reveal their personal life, need a trusted resource to rely on, Beatific does exactly that.
![l.png](https://static.wixstatic.com/media/5f7f86_8430879b78c342f6b658c04e9926683d~mv2_d_3586_1758_s_2.png/v1/fill/w_76,h_37,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/l.png)
ADD TO CART
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_107,h_101,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
With the ability to create prototypes across different screen sizes and devices, we are able to validate hypotheses prior to creative design and build
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_84,h_80,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_107,h_101,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_84,h_80,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.35.05 PM.png](https://static.wixstatic.com/media/5f7f86_53197a97ede54a8e88a69588ebaf57e2~mv2.png/v1/crop/x_2,y_2,w_1012,h_1116/fill/w_55,h_60,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%20Shot%202019-09-01%20at%207_35_05%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_84,h_80,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.46.59 PM.png](https://static.wixstatic.com/media/5f7f86_a2ee81440bc64581a5a382470d03a236~mv2.png/v1/fill/w_107,h_101,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-09-01%20at%207_46_59%20PM.png)
![Screen Shot 2019-09-01 at 7.34.00 PM.png](https://static.wixstatic.com/media/5f7f86_8a2f7cdb709c41d1a891bf90b557f5fd~mv2_d_2380_1526_s_2.png/v1/fill/w_57,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%20Shot%202019-09-01%20at%207_34_00%20PM.png)
![b-10.png](https://static.wixstatic.com/media/5f7f86_8dad0cc3123741afacad6bb2034b7507~mv2_d_3828_1933_s_2.png/v1/fill/w_71,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/b-10.png)